Micheline Muhimpundu
February 8th, 2010
NAME: Micheline Muhimpundu
COUNTRY: Rwanda
BUSINESS: Alpha Foods (ketchup, juice and jam production)
Micheline, 29 years old, started her food processing business, Alpha Foods, in 2009.
After earning her degree in food science and technology, Micheline wanted to open her own business. She began saving money and making plans, but after starting a family, Micheline put her business plans aside.
But after several years, she decided to put her mind to the task, and start her business. After the tedious process of drafting her business plan, and then waiting a year to get approval on a loan, Micheline is finally in business, producing ketchup, fruit juices and jams. There are currently four employees, and clients include supermarkets and local wholesalers.
Micheline’s has specific business goals, including decreasing the cost of production in order to provide better prices to her consumers. She would also like to increase the company’s profits up to a gross margin of 55%. Overall, she would like to improve her product quality and authenticity.
She hopes to place all of her attention on her business once her loan is paid off and her profits increase.
Through her PEACE THROUGH BUSINESS training, Micheline hopes to learn more about accounting and management.
